Meet the “Queen of RichTok,” Becca Bloom. Blending high-finance savvy with high-fashion flair, this USC graduate turned a viral luxury lifestyle into a powerful personal brand.
Whether she’s closing fintech deals or boarding private jets, Becca proves that “Gen Z wealth” is about more than just aesthetics—it’s about strategic entrepreneurship and owning your narrative in the digital age.
Who is Becca Bloom?
Becca Bloom, whose real name is Rebecca C. Ma, is an American social media star, entrepreneur, and luxury lifestyle designer.
She became well-known on TikTok thanks to the viral “#RichTok” trend, in which she shares glimpses of her glamorous life, luxury travel, business experiences, etc.
Becca has succeeded as a businesswoman outside of social media, co-founding the software business Hearth Wireless Chargers and founding Studipal, an online teaching program that helps students in China.
Additionally, she was listed on TIME’s 100 Best Creators List in July 2025 for her influence and creativity.
Early Life of Becca Bloom
Becca Bloom was born and raised in Atherton, California, one of the wealthiest communities in the United States.
Her Upbringing was greatly influenced by her parents, who are Chinese tech entrepreneurs, and who introduced her to ambition and creativity at an early age.
From a young age, Becca was interested in both academics and entrepreneurship. She trained in ballet, played tennis, and even competed as a Math Olympian.
She is of white ethnicity, and details about her zodiac sign and religious beliefs are not publicly known.
Becca Bloom Parents / Siblings
Becca Bloom is the daughter of Simon Yiming Ma and Heidi Chou, both well-known Chinese tech entrepreneurs and real estate investors, who co-founded the successful software company Camelot Information Systems, which reflects the entrepreneurial spirit that clearly runs in the family.
She is the middle child among three siblings, though the names of her brother and sister have not been publicly disclosed.
Her Education
Becca Bloom graduated from the prestigious Menlo School in 2017.
During her high school years, she actively participated in the Botball robotics team, showcasing her early passion for technology and innovation, and she stood out as an “entrepreneurial science whiz,” leading her school’s robotics team.
After high school, Becca enrolled at the University of Southern California (USC), where she earned a business economics degree with a minor in law.
While attending USC’s Marshall School of Business, she worked part-time and conducted research at several institutions to gain real-world experience.
Becca Bloom Age / Birthday
Becca Bloom, also known as Rebecca C. Ma, is 27 years old in 2026 because she was born on 18 February 1999.
At this young age, she has become a well-known figure in the entertainment industry.
In addition to being a well-known influencer for the luxury lifestyle, Becca is also a successful businesswoman who co-founded a wireless charger company and a teaching platform.
She garnered millions of fans on TikTok by showcasing her opulent lifestyle during the viral “#RichTok” trend, which marked the beginning of her rise to fame.
Becca Bloom Height, Weight, and Physical Appearance
Becca Bloom stands at an approximate height of 5 feet 6 inches (167 cm or 1.67 m) and maintains a balanced weight of around 55 kg (121 lbs).
Her outstanding looks are further enhanced by her stunning dark brown hair, which highlights her trendy sense of style.
Becca’s brown eyes, which are often highlighted in her lavish photos and videos, add to her charming, confident demeanor.
Her Career Journey
Early Entrepreneurial Ventures
Rebecca Ma (Becca Bloom) started her business career even before she graduated from the University of Southern California (USC).
Bloom established Studipal, an online tutoring program that provided services to more than 150,000 Chinese students attending disadvantaged vocational schools.
She also co-founded Hearth Wireless Chargers, a business that specialized in phone charging devices, and created SolarShade, a solar-powered umbrella designed to charge electronics.
In Finance and Technology
While studying, Becca gained valuable work experience by doing part-time public relations at Microsoft and taking part in research projects at Yale and Stanford.
After graduating, she started her career in the financial technology (fintech) industry in the Bay Area.
She has mentioned that her job is quite demanding, often requiring her to work around 80 hours a week, showing her strong work ethic and dedication to her career.
Rise to Social Media Stardom
In just a few months after joining TikTok in early 2025, Bloom amassed millions of fans thanks to her viral content.
Her content, which combined her lavish lifestyle with financial analysis and career advice, positioned her as a leading figure in the “#RichTok” trend.
Currently, she has over 5.7 million TikTok followers, 3.3 million Instagram followers, and nearly 68.5k YouTube subscribers.
Her rapid rise led to her signing with the United Talent Agency (UTA) in April 2025, and she was listed on the TIME 100 Best Creators List in July 2025.
Becca Bloom Wedding / Fiance / Husband
Becca Bloom is happily married to David Pownall, a Canadian software engineer who works in software development at Amazon.
A coffee cafe in Palo Alto, California, is where the couple met in 2019.
Pownall previously worked as a software engineer at Google. They became engaged in 2023 when he proposed to her on a yacht in Positano, Italy.
The couple exchanged vows in a lavish, private ceremony on August 28, 2025, at the Villa Balbiano on Lake Como in Italy. At this moment, Becca has no children.
Becca Bloom Net Worth
Becca Bloom has not shared any details about her net worth, but it is commonly known that she comes from a highly affluent background as the daughter of successful Chinese tech and real estate entrepreneurs.
In addition to her family’s wealth, Becca has achieved her own financial success through a variety of business ventures.
She is currently working in the financial technology (fintech) industry and has shown a great deal of entrepreneurial ability.
She co-founded Hearth Wireless Chargers and previously sold her peer-to-peer teaching company, Studipal, for $200,000.
Being one of the most well-known “RichTok” voices on social media and earning a sizable salary via sponsorships, paid collaborations, and her talent agency contract, Becca is among the smartest producers in the digital realm.
Her Parents Net Worth
Becca Bloom’s parents, Heidi Chou and Simon Yiming Ma, are both very successful Chinese tech entrepreneurs and real estate investors.
They co-founded Camelot Information Systems, a sizable software and IT consultancy company that was once listed on the New York Stock Exchange.
However, their exact net worth is not publicly disclosed; they are described in multiple sources as being a “billionaire family” or “Silicon Valley tycoons,” placing their combined wealth in the billion-dollar range.
Final Line
Becca Bloom has become one of the most influential young luxury lifestyle creators of her generation.
At this age, she has built a powerful presence through her elegant content, business ventures, and inspiring confidence.
Her success on social media and recognition by TIME’s “100 Best Creators” show her growing global impact.
With charm, ambition, and creativity, Becca continues to redefine modern digital luxury culture.
