Itay Bezaleli is an Israeli fashion stylist and creative director known for dressing the country’s biggest pop stars.
He has built his career styling Israel’s Eurovision Song Contest representatives. His work blends fashion with cultural storytelling on some of music’s biggest stages.
Who is Itay Bezaleli?
Itay Bezaleli works as a wardrobe stylist and creative director in the Israeli fashion and music industry. He is best known for designing stage looks for Eurovision Song Contest entrants. Outlets have called him Israel’s top stylist for his influence on pop culture fashion.
His client list includes some of Israel’s most recognized performers. Netta Barzilai, Noa Kirel, Eden Alene, and Eden Golan have all worn his designs. Each collaboration has aimed to turn a performance into a fashion moment.
Bezaleli often partners with other designers to complete a look. He frequently works alongside fashion designer Alon Livné on Eurovision wardrobes. Their joint projects have become a recognizable part of Israel’s Eurovision presentations.
Itay Bezaleli Age
Itay Bezaleli’s age has not been publicly disclosed. As of 2026, his exact date of birth is unknown, so his precise age cannot be confirmed.
Itay Bezaleli Career
Bezaleli built his reputation by styling major names in Israeli pop music. His work extends beyond red carpets into award shows and international broadcasts. Over time, he has become a fixture behind Israel’s Eurovision entries.
Each Eurovision cycle brings new creative pressure. Bezaleli works months in advance to plan a look tied to the song and the performer’s identity. That planning process has shaped some of Israel’s most memorable contest moments.
Early Styling Work and Netta Barzilai
Bezaleli styled singer Netta Barzilai during her rise to fame. She won the Eurovision Song Contest in 2018 with her song “Toy.” Barzilai later credited Bezaleli as a key part of her creative team.
In a 2023 interview, Barzilai named Bezaleli, along with her makeup artist and hair stylist, as a vital part of her journey. That praise reflected years of collaboration. Their partnership helped define her public image during a major career stretch.
Working With Noa Kirel and Eden Alene
Bezaleli styled singer Eden Alene ahead of Eurovision 2021. Her dress that year came from designer Alon Livné, with Bezaleli handling the styling. The look debuted during Israel’s first stage rehearsal in Rotterdam.
He returned for Eurovision 2023 with singer Noa Kirel. Bezaleli and Livné spent nearly half a year building a piece designed to come apart mid-performance. The set included cargo pants that detached to reveal a second look underneath.
That moment became one of the contest’s most talked about wardrobe reveals. Bezaleli said the goal was fashion that felt more like an MTV moment than a typical Eurovision costume. He also styled Kirel for red carpet events tied to her Eurovision run.
His work with Kirel extended to international awards shows as well. At the 2022 MTV Europe Music Awards, he helped design her outfit alongside a fashion designer and jeweller. Kirel said the idea was her own, and Bezaleli described the set as carrying a strong message beyond simply being a nice piece of clothing.
Eden Golan and Eurovision 2024
Bezaleli styled Eden Golan for Eurovision 2024, again working with designer Alon Livné. Their design featured cloth strips resembling bandages, carrying symbolic weight for the Israeli delegation that year. Bezaleli said the intent was a natural garment that expressed the national mood at the time.
The event also brought controversy. Shortly before the grand final rehearsal, representatives from Greece, Ireland, and Switzerland clashed with Bezaleli after he filmed them, and he was removed from the arena. He later returned to the venue, and the incident drew coverage from Israeli and international Eurovision outlets.
Despite the disruption, Golan’s performance moved forward as planned. The wardrobe remained a talking point among fashion writers covering the contest. Bezaleli continued supporting the Israeli delegation through the rest of the event.
The Perwoll Exhibition
In January 2025, Bezaleli opened a fashion exhibition in Tel Aviv. Titled Perwoll X Itay Bezaleli, it featured legendary looks worn by stars including Noa Kirel, Netta Barzilai, Nadav Guedj, and Static. The show ran at the ADA Gallery inside Azrieli Sarona.
The exhibition marked a partnership with the laundry care brand Perwoll. Bezaleli said each item on display carried a unique story tied to Israeli pop culture. The show celebrated more than a decade of iconic performance fashion.
This project gave fans a closer look at his creative process. It also connected his stage work to a broader cultural archive. The event highlighted his role as a caretaker of Israeli pop fashion history.
Itay Bezaleli Notable Collaborations and Recognition
Bezaleli’s most consistent creative partner has been designer Alon Livné. Together, they have outfitted four separate Israeli Eurovision acts. Their shared credits span Eden Alene, Noa Kirel, and Eden Golan.
Industry profiles describe him as one of Israel’s leading fashion figures. Fashion Week Tel Aviv calls him Israel’s top fashion stylist and creative director for his work with music industry figures and pop culture icons. That recognition places him among the country’s most influential behind the scenes creatives.
His work has also reached audiences beyond Israel. Coverage of his Eurovision looks has appeared in outlets across Europe. That reach has helped position Israeli pop fashion within the wider Eurovision conversation.
Eurovision fashion carries real weight for viewers each year. Fans and journalists dissect every costume choice alongside the songs themselves. Bezaleli’s designs have repeatedly become part of that annual conversation.
His approach often blends bold statements with practical stage needs. Performers need clothing that survives choreography, quick changes, and long broadcast hours. Bezaleli has built a reputation for solving that challenge while still delivering a striking visual.
Itay Bezaleli Net Worth
Itay Bezaleli’s exact net worth has not been publicly disclosed. As a working stylist and creative director, his income likely comes from styling fees, brand partnerships, and creative direction projects. His collaboration with Perwoll is one example of a branded partnership tied to his name.
Stylists at his level often earn through a mix of project fees and long term client relationships. Bezaleli’s continued work with top Israeli performers suggests a steady creative business. However, no verified financial figures are currently available from reliable sources.
His growing public profile could open further brand opportunities. Additional partnerships, exhibitions, or media projects may add to his income over time. Until official figures surface, his net worth remains unconfirmed.
Itay Bezaleli Social Media
Bezaleli maintains an active presence across several platforms. His Instagram account has 83,000 followers and lists business inquiries through his talent agency. He regularly posts behind the scenes looks from his styling projects.
He is also active under similar handles elsewhere. His TikTok content includes styling tips aimed at a general fashion audience. He additionally posts on X and runs his own official website showcasing his portfolio.
Social media plays a large part in how Bezaleli shares his work. Fans get real time updates on new looks tied to major performances. This online presence has helped extend his reach beyond the Israeli entertainment industry.
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The Bottom Line
Itay Bezaleli has become one of Israel’s most recognized fashion stylists through his Eurovision work.
His collaborations with Netta Barzilai, Eden Alene, Noa Kirel, and Eden Golan have shaped some of the contest’s most memorable Israeli looks. His 2025 exhibition further cemented his role in the country’s pop culture history.
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